For B2B SaaS Founders at $1M to $5M ARR

Hire a Fractional VP of Sales for Your SaaS Team

An embedded VP of Sales who runs your pipeline reviews, coaches your reps on live deals and owns the number with you. Packages from $6K to $10K a month.

Read the full guide: How to Hire a Fractional VP of Sales โ†’ What to look for, interview questions, red flags and a hiring scorecard.

What You Get

Everything a VP of Sales does, without the $180K to $250K base salary, the equity and the 6 to 12 month search.

A repeatable sales process

ICP, qualification criteria, stage definitions and a written playbook your team actually uses.

Weekly pipeline reviews and coaching

I'm in your pipeline reviews every week and coach your reps on live deals, not theory.

Hands-on deal support

I join late-stage calls, travel for key meetings and work trade shows with your team.

Hiring, comp and forecasting

Hiring profiles, comp plan review, CRM hygiene and a forecast you can take to the board.

Packages

Minimum 3 months, then month-to-month. No long-term lock-in.

Starter

For founders testing fractional leadership

$6K/month
  • โœ“Up to 2 days/week embedded
  • โœ“Weekly pipeline review
  • โœ“SDR/AE coaching cadence
  • โœ“Diagnostic + playbook
Most Popular

Full Engagement

For companies serious about building the machine

$8K/month
  • โœ“Up to 3 days/week embedded
  • โœ“Full SDR/BDR system build
  • โœ“Weekly deal review + coaching
  • โœ“Forecasting, comp plan and hiring profile

Strategic

For high-growth companies scaling fast

$10K/month
  • โœ“Full-time equivalent availability
  • โœ“Everything in Full Engagement
  • โœ“Board/investor reporting support
  • โœ“Active hiring and interview support

See full package details โ†’

How the First 30 Days Work

Before day 1: a free 30-minute call

We look at where your deals are stalling. If we're a fit, we scope the engagement and pick the package. Most engagements start 2 to 3 weeks later.

Weeks 1 to 2: diagnostic

I audit your pipeline, team, process, CRM, messaging and comp, and find exactly where revenue is leaking. You get a written diagnostic and a priority action list.

Weeks 3 to 4: build and embed

We define your real ICP, install a qualification framework every rep uses, rebuild discovery and demos, and start a weekly pipeline review.

Day 30: the scoreboard is live

Activity, meetings, pipeline and revenue tracked weekly, so you know exactly what "working" looks like for the months ahead.

"Michael came in Month 1 and immediately restructured how we approach demos and discovery. The clarity he brought to our sales process was something we'd been missing for years."

Khasan Mirsobid

Founder, QuickManage ยท Read the case study

Working With GSD: Common Questions

How much does it cost to hire GSD as a fractional VP of Sales?

$6K to $10K a month, depending on the package: Starter at $6K (up to 2 days a week), Full Engagement at $8K (up to 3 days a week) or Strategic at $10K (full-time equivalent availability). The minimum is 3 months, then month-to-month.

How does an engagement start?

It starts with a free 30-minute call about where your deals are stalling. If we're a fit, I scope the engagement and pick the package with you, and most engagements kick off 2 to 3 weeks after that first call.

What happens in the first 30 days?

Weeks 1 and 2 are a diagnostic of your pipeline, team, process and CRM. By day 30 you have a defined ICP, a qualification framework every rep uses, rebuilt discovery and demos, and a weekly pipeline review on the calendar.

Do I have to sign a long contract?

No. The minimum is 3 months, because real results take time to build. After that it's month-to-month with 30 days notice on either side.

How many clients do you work with at once?

A small number. I keep my client list short on purpose, so every engagement gets my direct attention, and I'll tell you on our first call whether I can give you the time you need.

I work with a limited number of clients at a time.

See If We're the Right Fit

30-minute call. We'll be straight with you: if we're not the right match, we'll tell you who is.

Built the US office of Whip Around from 0 โ†’ $100M acquisition. Now doing it for SaaS companies like yours.

Book Your Free Strategy Call โ†’
โœ“ 30 minutes โœ“ No pitch โœ“ Direct diagnosis โœ“ 100% free

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